PlateMargin

Know your real plate margin.

PlateMargin pulls your Square sales, recipes, and inventory together so you can see exactly where your kitchen makes — and loses — money. Built for small restaurants, bakeries, and cafes.

No credit card required.

A recipe card showing the Cheeseburger menu item with its ingredient breakdown, $3.30 recipe cost, and 73.6% margin badge.

Built for small kitchens

All the operations tools you need to run a profitable kitchen, without the bloat of a full ERP.

True plate cost

Recipe costs update automatically as ingredient prices change. See live margin per menu item.

Square integration

Sales, modifiers, and refunds import nightly. Inventory deducts itself based on what was sold.

Recipe Book backup

One-click backup and restore of every recipe and modifier so you never lose your operational knowledge.

Waste tracking

Tag a Square discount as “Waste” and the items get counted against waste, not sales.

Low-stock alerts

Daily email at the time you choose, listing what’s below reorder level and who supplies it.

Purchase orders

Suggest from low stock, send to suppliers, receive partial deliveries, and watch costs roll into recipes.

Per-POS stock buckets NEW

Run a main location plus a couple of food trucks? Track inventory per POS — main location, truck 1, truck 2 — each with its own reorder threshold and low-stock alerts.

Built for your kind of small business

The same engine — Square sales, inventory, live margin — tuned to how your operation actually runs. Food businesses are home base; simple retail shops fit too.

Coffee shop & café

Drinks, modifiers, and a truck or two

You, if: lattes with size + milk options, a pastry case, and maybe a mobile cart on weekends.

  • Size & substitute modifiers roll their own ingredient cost in — an oat-milk 16 oz isn't priced like a 12 oz with whole milk.
  • Per-POS stock buckets keep the cart's beans and cups separate from the main bar, each with its own reorder alert.
  • Stock transfers log the pre-service load-out in seconds so counts never drift.
Quick-service & fast-casual

High volume, thin margins, hidden combo cost

You, if: you push hundreds of sandwiches and breakfast plates a day and 30¢ a plate is the difference.

  • Per-item margin sorts your menu by what's carrying the kitchen and what's quietly bleeding.
  • Combo & modifier breakdown shows the true cost of the "add bacon, make it a meal" path, not just the headline item.
  • Waste tagging — a Square discount named "Waste" pulls those plates out of revenue and into a waste line.
Full-service restaurant

Complex recipes, prep items, a menu that changes

You, if: multi-component dishes, station prep, and a chef who reworks the menu every season.

  • Recipe Book + one-click backup/restore so a menu rewrite — or a fresh onboarding — never loses your recipe knowledge.
  • AI recipe suggestions draft the ingredient list for a new dish from your existing catalog; you review before saving.
  • Low-stock alerts & purchase orders — a daily email of what's below par and who supplies it, with PO drafts ready to send.
Food truck, pop-up & catering

One mobile unit, a tight menu, commissary load-outs

You, if: you cook out of a commissary and run service from a truck, a stall, or an event tent.

  • Per-POS stock buckets treat the truck as its own inventory pool — what you loaded, what sold, what's left.
  • Stock transfers record every commissary-to-truck move with who, when, and why.
  • P&L by device tells you whether the truck itself is profitable after its share of overhead — not just the business as a whole.
Simple retail & gift shop NEW

Stock, sell, reorder — without the recipe model getting in the way

You, if: a small shop, café merch shelf, bakery jar wall, or coffee bag rack — a few dozen SKUs you buy and resell.

  • Retail mode flips the app to a 1:1 stock-item-per-product model and relabels the UI (Products, Stock Items, Product Catalog) so nothing reads like a kitchen tool.
  • Auto-create on Square sync — every catalog item gets a stock item with one click. Fill in wholesale cost; margin, low-stock alerts, and POs all light up.
  • Per-location buckets & transfers work the same as the food side, so two-shop operators see stock per store.

Not for: variant matrices (size × color), UPC scanning, vendor RMAs, or 1,000+ SKU catalogs. Pick a purpose-built retail POS for those.

Not a perfect fit? PlateMargin is built for small operators who buy stock and sell it — as ingredients turned into menu items, or as finished products on a shelf. If that's you, the free trial takes about an afternoon to set up.

See it in action

Mocked with sample data — your real numbers replace these once Square is connected.

Dashboard view: today's revenue $1,284 (up 18% vs last Saturday), 71.4% average margin, 7 low-stock items. A 7-day revenue trend chart shows Saturday peaking, plus a list of three ingredients flagged below or close to reorder — Whole Milk on Truck 1, 12oz Cup at Main location, and Vanilla Syrup org-wide.

Dashboard at a glance

Open the app and the headline numbers are right there — today's revenue, your average margin, the week's trend, and which buckets are about to run dry. The same view your morning coffee is looking at.

Recipe Book listing six menu items with their menu price, recipe cost, and color-coded margin badges from 86.3 percent down to 29.8 percent.

Recipe Book at a glance

Every menu item, its recipe cost, and its margin in one scan. Color-coded high / mid / low so problem dishes jump out.

AI recipe suggestion panel for an Iced Latte showing four proposed ingredients with checkboxes — Espresso shot, Whole Milk, Ice, and Simple Syrup.

AI recipe suggestions

Stuck on a new menu item? AI proposes ingredients drawn from your existing catalog. You always review before saving.

Recipe Book page with Backup and Restore buttons and a green confirmation banner showing 12 menu items created, 87 recipe lines restored, and 11 group attachments reconnected.

Recipe Book backup & restore

One-click JSON backup of every recipe, modifier, and ingredient mapping. After a wipe or fresh onboarding, Restore puts everything back.

Bar chart of menu items by profit margin: Iced Latte 81.2%, Fries 86.3%, Cheeseburger 73.6%, Smoothie 70.8%, Caesar Salad 64.5%, Combo Wrap 29.8%.

Profit by menu item

Sort by margin to see what’s carrying the kitchen and what’s costing you.

Recent sales feed listing five Square orders, with one Croissant line tagged Waste and the rest tagged POS Sale.

Sales import & waste tagging

Square sales flow in nightly. Lines with a Waste discount get counted against waste, not revenue.

Stock by Bucket view for Espresso Beans across the Main location and two food trucks — Main location at 8.5 lb (OK), Truck 1 at 1.2 lb flagged below reorder, and Truck 2 at 5.0 lb (OK).

Stock by POS device NEW

Main location, Truck 1, Truck 2 — one ingredient, separate stock counts per POS. Each one alerts independently the moment its bucket drops below reorder.

New Stock Transfer form moving 3 pounds of Espresso Beans from the Main location bucket to the Truck 1 bucket with a note reading Pre-service truck load-out.

Move stock between buckets NEW

Loading the trucks before service? Log the transfer in seconds. Every move records who, when, and why so counts never drift from reality.

How it works

Connect Square once. Spend an afternoon mapping recipes. Then let it run.

Connect Square

Paste your Square access token in the admin portal. Locations, menu items, and modifiers sync automatically.

Map your recipes

Tell PlateMargin what each menu item is made of. Optional AI suggestions speed this up.

Watch margin live

Sales import on a schedule, inventory deducts from the right bucket per POS or location, and the dashboard shows what’s actually profitable.

Simple pricing. Cancel anytime.

Start with a free 15-day trial — no credit card required. Pick a plan when you’re ready.

Monthly

$99/mo


  • Square POS sync & sales import
  • Unlimited menu items, recipes, modifiers
  • Real-time food cost & per-item margin
  • P&L by location
  • AI recipe & modifier suggestions
  • Cancel anytime
Start free trial

Already have an account? Sign in. Need something custom? Talk to us.

Frequently asked

If something else is on your mind, drop us a note.

What POS does PlateMargin work with?

Square. We pull catalog items, sales, modifiers, payments, and devices via the Square API. Other POSs aren’t supported today.

How long does setup take?

About an afternoon. Connect Square, the catalog syncs automatically, and the bulk of the work is mapping recipes to menu items — AI suggestions speed that up.

Can I track multiple locations or food trucks?

Yes. Switch to per-Location or per-POS-device tracking and each gets its own stock buckets, reorder thresholds, low-stock alerts, and P&L.

What does it cost?

$99/month or $990/year (about $82.50/month). No per-location, per-user, or per-transaction fees. 15-day free trial, no credit card required.

Can I cancel anytime?

Yes. Cancel from inside the app — it takes effect at the end of your current billing period.

Does PlateMargin work for retail shops?

Simple retail — a few dozen SKUs, no variant matrices. Flip the org to Retail mode and every Square catalog item gets a 1:1 stock item auto-created on sync. Not for: variant matrices (size × color), UPC scanning, or vendor RMAs.

Where is my data stored?

Microsoft Azure (United States), encrypted at rest. Sensitive credentials live in Azure Key Vault with field-level encryption. We don’t store payment cards — Stripe holds those directly. Full details in the Privacy Policy.